AT&T's wireless miracles!
Unspun talks about "de-spinning" yourself from deceptive advertising and political claims. The second warning sign of trickery is being aware of a story that is too good. In the book their example involves Arming America: The Origins of National Gun Culture and the supposed "destruction of mass weapons". A modern day "story that is too good" is AT&T's claims to have more wireless in more places- "More bars in more places". This is an example of a story that is too good because their map may have a few more places covered in wireless service, however their holes are around major cities; also they may have wireless service in more places, but that doesn't mean that their product ( call clarity ) is improved from other phone companies like Version, T-Mobile or Sprint. People are easily enticed by the idea of actually having "more" wireless service, when in reality they don't need it. What they really want is better service in the areas that are most important ( big cities and interstate highways ). The advertisements about "More bars in more places" leads people to believe that they are giving better service in more places, when in reality they are giving service as low as 1 bar in 100 "new" places. When talking about "More bars in more places" the offer seems to be just good enough to be true. However, when we really think about it the offer to have "more bars in more places" is too good to be true, if it was possible to have more bars in more places almost all of the cellular phone companies would already have it! We have to remember, especially with technology, that miracle claims often can't and won't be true; because if the technology was possible ALL of the people after that single technology would already have it.